Plastic Gift Cards offer the following benefits:
· *Increased
store revenue
· *Gift
cards eliminate cash returns
· *Dollars
stay in the retail store where the card is issued
· *Gift
cards give customers a reason to come back
· *Option
to recharge or add to the existing customer card value
· *Lowers
administrative costs
· *Faster
and more accurate transactions
· *Improves
store operations
· *Gift
cards increase customer convenience
· *Eliminates
the need for paper based coupons and certificates
· *Plastic
cards increase customer participation
· *Increased
store advertising awareness
· *Helps
to expand other in-store promotional programs
· *Fosters
customer loyalty |
